101 Content Ideas for Sporting Teams
North Pole Elves - Sport Logo
Finally improved my monogram. Not sure which colour should go where!
Logo design for a school aged kids program, pretty stoked with this one!
#logodesign #logo #branding #graphicdesign #design #sportsstylelogo #illustration
I’ve been working on some research for the Frankston Dolphins VFL Club, and it’s been interesting as I’ve never done it before. Most of my Flag clients have nowhere near enough of a budget to undertake any research whatsoever, or they’re new businesses which can make things a bit tougher.
The point of the research is to uncover the truth about some issues that the club committee is divided on and to also uncover some positive ways forward for the club.
So the past couple of weeks I’ve been thinking broadly about how to uncover the information, and in regards to surveys what questions to ask and what the ramifications of the results could be.
It’s exciting to think about but I’ve never been much of a fan of going up to people and surveying them which is what I’ll need to do at the next home game. Hopefully the fans will treat me nicely :)
I’ll be surveying club members in the off-season as they’re already in the database, and because they’ll probably have more to say their survey will be longer.
The biggest worry I have is that the club might sit on the results and that no real changes are made, which given the clubs position could signal the downfall of the club. That would be a big loss to the local community and I hope I can help prevent it.
From what I can tell, after chatting with a number of footy people, is that the AFL doesn’t care at all about the VFL. They like grassroots and other local footy, but they have a conflict of interest. More people going to the vfl means less going to the AFL - their primary product.
It’s no wonder that at least 2 clubs are on the verge of folding following the awful afl-alignment idea, completely ruined club identities
Man On Cusp Of Having Fun Remembers Every Single One Of His Responsibilities | Full Story
Haha so good
Finding pleasure in the small
We’ve been working on branding for one of our clients recently, and we’ve found that unfortunately that when you’re trying to please a client, the project becomes guided by taste rather than good sense about what will work from a business point of view. That’s a bit of a bummer.. however…
I recently sent a web design layout to the same client - and I’m yet to hear back - but I think it does a great job of communicating the real brand of the client’s business, where the logo has failed.
It makes me realise that I wouldn’t tell a surgeon how to operate on me, nor would I tell a stoke broker how to invest their money. The question comes down to respect - and website/graphic designers don’t yet have the level of respect in the community (or maybe we had it before but have now lost it?) whereby the client will respect our professional opinions.
While I am disheartened by the failure of the logo, I’m hoping that my influence will lift the brand above that which the logo was constrained.